Intro music
Hey guys, it's Chantilly from chantillypatino.com.
So, if you don't know me already,
I am a blogger turned web designer,
turned coach, etc. etc. (laughs)
Um, so, I kind of wear all the hats.
I started out as a blogger and I created this blog called Bicultural Mom.
BiculturalMom.com
Um, which now is Bicultural Familia,
I've kind of switched it to being a family blog,
but at the time when I started Bicultural Mom,
I was in this place where we were separated from family.
We hade moved far from Michigan which is my, my home state,
to South Dakota which is a place I've never been, didn't know much about.
I just went there because on paper it looked good economics-wise.
So, my husband I moved there thinking that we
would be able to see there for like a year, maybe two
and then move either back
home to Michigan or possibly to Texas we
ended up staying there six years and it
was a very isolating experience for my
husband and I both and for our children
so I started this blog by cultural mom
is a place where I could talk about the
families but more like where I could
reach out to other people like us who
weren't visible in the community where
we lived and I built a big community
around it big enough that we started
another website so i started a website
called multicultural familia calm and we
all came together all of us bloggers
whether it be mixed race mixed religion
mixed culture we all came together and
talked about our families and our
identities we just shared with each
other so he said learn more about each
other and be closer after a little while
I started getting into web design
completely by accident so I was I was
working on my blog and editing my blog
and making it look pretty and I'm an
artist that hard I've always been a
creative type I remember in college I
also took this flash web design class
which was ridiculous because I don't
even know why they gained that class
because flash was already on its way out
when i was in college taking this course
but you know how outdated college course
dark so I started fixing up my blog
making it look really nice and really
cute and customizing it and then I
started having blogger friends who would
ask me hey can you help me update my
blog can you help me add a really nice
design can you help me create a logo can
you help me add this widget and I just
started helping my friends and at first
I started helping them for free and then
I started having people tell me you know
I don't want you helping me for free I
want you to get paid for your work I
want to ask you to do more and I don't
feel comfortable asking you to do more
if I'm not paying you and so from there
I turned it into a business I was
working with my friends only my friends
I wasn't taking on clients or anything
better trying to get clients I didn't
have a website up yet I just was working
with bloggers friends at that point and
then it got to the point where I started
having more and more people recommended
me to their friends and then their
friends would reach out to me and then
they say hey do you have a website G of
a portfolio so I just started building
those things so they built a website
actually was a page on my bicultural mom
website at first and I listed my
services there and my pricing and all
this kind of stuff how they could
contact me my friend unha dekhe who at
the time was running new latina now she
runs alleppey nothing big so she asked
me to come on and work with her a new
latina so I worked with her as a
managing editor for new latina for a
couple of years then I started helping
her develop latina something big and it
grew from there like at that point I
knew I knew I needed to create my own
website so i use my name and i created
chantilly pepino com so from that point
on once i created my own website it just
kept growing and growing because now
it's like I had this professional
presence it wasn't just a blogger who's
doing this on the side anymore but this
became my business so when hanukkah
hired me on for Latinas think big I
created all the programs i created the
banners like at her first New York event
I remember walking in the door and
seeing my banners that I designed the
programmes that I designed everything
down to the smallest detail that I had
put work into teen on Helicon like all
the work she had put in and we put in
together and it turned into the sea
there was all these amazing women there
it just it brought tears to my eyes and
then get emotional thinking about it
right now because still like latinas
thing big is one of the most powerful
things that have been involved in and i
love that brand and i'm so proud that i
worked on it and that the nothing
missing big logo is something that i
developed and it makes me very proud to
see it grow so i think i'm getting a
little off track here so now i've been
i've been thinking about this for the
past two years but i haven't felt like
i've had the opportunity to move in any
direction so it's not that I want to
stop doing web design or lower design or
copyright or any of those things but I
want the service part of my business to
be the side part of my business and I
want the main meat of my business to be
products and courses so this was my goal
two years ago I had a new baby and then
I couldn't put the time invest the time
into it that I wanted to invest and
moving my business in that direction so
I put it on hold and right now I feel
like I'm at the point where I'm ready to
start moving in that direction again so
my main goal right now is to focus on
building these products more of the
templates ebooks you guys I'm finding
that people really need help getting
started and it's not so much like I
don't have the finances but it's more so
like the fear like not knowing will I be
successful at this if I put myself out
there in this way are people going to
judge me they don't want to fail and
they're scared of failure they're scared
of the unknown so I know how that feels
I've been scared of the unknowns to and
google has been a huge resource for me i
searched google for everything I built
my entire business because of google i
learned how to build a website from
google i didn't know how to do web
design i taught myself web design with
google that I did I'm not somebody who
went to web design school I'm not
somebody who studied graphic arts
although I wanted to I love that idea
when I was younger I wanted to go to
college and my mom told me be careful
and she made me very cautious because I
wanted to go away to an art school I
wanted to learn film & 4
digital illustration and all these types
of things and my mom was like one how
will you afford it and there's just two
what are to get far away from us and
something goes wrong and we're not there
to help you you know three what if you
get your education and you're still not
successful what if you're starving
artists and you don't make any money and
I took a lot of that to heart like I
always thought I could do anything like
in my mind I'm a creative type person
right I was thought I could do anything
and that kind of flipped in some doubt
and I don't think that's what my mother
meant to do but I think she was afraid
to lose me I think she's afraid what if
I didn't make it so I think she probably
shouldn't have said those things but in
the long run it didn't matter anyway
because I came right back to what I was
meant to do because now what do i do i
do web design graphic design digital
illustration I to you know I do all
these things i build websites I help
people create businesses that's what I
do for a living and I do it all through
art I do it all through graphics I do it
all through technology so ultimately I
came back to doing the same thing that I
truly believe in my heart I was meant to
do and it didn't matter what anybody
said it didn't matter the words that
they had came right back to it and
without even trying I did not try to get
here I did not try to get into web
design all this kind of fell into my lap
and I ran with it I was like what do I
need to do to pay the bills what I need
to do to take care of my family I'm
going to do what I'm naturally good at
and what I'm naturally good at is
designed that's what I'm good at so I
went right back into it so this is kind
of the story of how my business evolved
now we have I have so many different
layers I could tell you there are so
many layers to me and to my business and
so many things i'm into there is to
start there is chantilly platino calm
which is my main business site then i
also have a family blog which is called
bicultural from you the other sat by
cultural Famicom I run that with my
family so my husband and I I do most of
the work on the blog I do the blog posts
I create video content ID
all the video editing my husband helps
us we'd like brainstorm ideas he helps
me get stuff set up so like if I'm doing
photography he he's like my he calls it
my wheel man so he sets up all my stuff
and he you know takes care of the kids
so I can get things done quicker and
that's something I didn't even mention
either my husband is a fail home dad so
I do the working and he does the taking
care of the kids in the house so yeah
there's my quarter for me which is a
blog and we have a youtube channel for
that but cultural media on youtube if
you look it up my daughter has a channel
called lil click TV li L click TV and I
help her run that too I haven't been
able to put videos up on there recently
because I've just been super busy but
she has a channel and I plan on going
all in on that for her soon because that
is her dream she wants to be a youtuber
so I'm there she just like gaining
reviews and she she's starting to do
like little vlogs and stuff like that
another thing i do is i have this group
called YouTube familia and you too
familiar as a group that i have on
facebook where I connected the whole
bunch of lucky next and multicultural
YouTube creators and video creators and
we just discussed everything about You
Tube so we talked about how to make
money on YouTube we talked about how to
get more views on your channel how to
get more subscribers and then just in
general like what our experiences are in
the platform and what we're up to what
we're doing in our lives like some a
couple of people are taking on like
daily vlogging challenges and things
like that which is been really cool to
watch so another thing i do is i have
multicultural bloggers and a lot of
people probably know about that but
multicultural bloggers calm is a website
where i have like a list like a
directory of bloggers if you're a
multicultural blogger you can go to
multicultural bloggers calm and you can
get listed right now I have this site
shut down temporarily because I am
working on a redesign it will be back up
soon but until then we have a Facebook
group and you can meet us in there the
facebook group operates
hand in hand with the website so the
website has a directory and the facebook
group is where we trying to promote each
other and connect she's an also joined
the facebook group and if you go to
multicultural bloggers calm and half the
link there i also have a youtube channel
for my business i'm really getting into
you too big right now so YouTube is a
big thing for me and I think everybody
should get into YouTube because video is
everything right now I mean if you could
do YouTube videos or do Facebook videos
it did on to be live videos but just
upload your videos to facebook both of
those platforms are excellent for video
even if you're not ready to be on video
maybe you don't feel comfortable being
on video like me I'm an introvert at
least do a podcast recording of yourself
like put a picture up in the video and
just you know put it make it as a video
on youtube when people don't play it and
listen to you you just take the audio
and you can go in windows movie maker or
iMovie add a picture to it and then just
publish that on your facebook or youtube
and that's a video so there's a lot of
people who like to listen to podcast you
can put it up on a podcasting platform
to but I recommend doing it like get
your voice out there because podcasts
and video are the two main ways that
people are absorbing content right now
podcasts are great because they don't
require you to be a hundred percent
present a video requires your presence
you can't watch a video without
physically looking at the video a
podcast is something that I can do
without having to be present for it
anyway to get back around to what I was
talking about my purpose through
everything I do and everything that I
did for my business through my blog
through everything is to help families
like mine to help women like myself I
feel like a lot of us women we work very
very hard and we get very small results
and I feel like a lot of women are very
underpaid very overworked and I want to
help other women to be able to ask for
more money to be able to make their
websites and their brands more
presentable and look more high-value so
they can get more money but the
impression that you give to somebody is
really important and it's very powerful
you want to make a great first
impression and that's what I try to do
for my clients is help them make that
great first impression and that's what I
try to do for myself
I started this journey and I call it
fearless 2017 and I have the hashtag
three loes 2017 well Jay share on
Instagram and on Facebook and every time
I post something on this topic I share
it and fearless 2017 is really about
going out of your comfort zone when a
brand approaches you you pitch them
higher than what you feel comfortable
pitching them charge them a higher rate
than what you feel comfortable when a
client comes up to you quote them a
higher price than what is comfortable
for you or you work with that client who
scares the shit out of you you work with
that big client who you thought you
weren't good enough to work with who's
come to you asking for your help and you
almost ran away but instead you take
that client and you work with that
client that's what fearless 2017 is
about it's about putting yourself out
there and this is something I've really
struggled with and it's held my business
back a lot and I notice myself tending
to go back into my comfort zone and do
what is comfortable and maybe not create
those products or those courses that I'm
terrified will fail but to just go back
to doing what I do now you know which is
building websites and stuff so the thing
is when I first started my business I
was all about getting out of my comfort
zone but see I was coming from a place
of necessity at the time my husband had
just lost his job and I didn't know how
I was going to make it and i had to pay
the bills so at that point I didn't give
a shit about how I felt about anything
at that point I didn't care if I looked
ridiculous I didn't care if I made
mistakes I had to put that money in the
bank so I didn't care at that point and
it's hard to get yourself to that point
when right now everything is okay like
things aren't great obviously I want
more of life than this but things are
okay we're getting by and it's easier to
slip into that place of comfort and not
push to do something more so that's
where I'm coming from right now is
coming from this place of wanting to get
out of this nice comfort zone I've been
in for the past couple of years and
really push to do something that I
haven't done before and something that
that I know can probably be successful
but I'm tariff
for it to fail so i posted on facebook
and i mentioned how several people have
told me that they wanted me to be more
visible about what i do and so i'm
trying to push myself to share more but
at the same time trying to cope with
that feeling of pushing my content on
other people but i think we as women we
need to move beyond that beyond the
feeling that whatever we're going to say
isn't valuable enough to people and plus
we all seem to have this need for
validation will seem to have this need
to be validated by other people like if
i post something on social media and
somebody doesn't immediately like it i
guess that about it why am i getting sad
why because somebody didn't like it
doesn't mean it wasn't valuable because
somebody doesn't write me a long comment
saying how much they love the blog post
I wrote it doesn't mean that that blog
post wasn't valuable we have a term for
it on the internet it's called lurkers
lurkers are people who are out there
they read your stuff they see your
social media they probably love it but
they don't say anything they don't click
like they don't comment they don't say D
and that's most of us some of us because
we're busy in their day-to-day life we
don't have time to leave a comment or
maybe we're in a rush to something else
or mind is somewhere else sometimes you
feel like okay well maybe this is what I
should be doing then and you get all
these doubts in your head and you start
thinking maybe maybe this blog post was
a complete mess maybe I shouldn't even
brought about this topic maybe you know
you're certain putting all these things
out there like maybe people hated it
maybe people just don't want to read my
blog anymore you get all this paranoia
about people not liking the content you
put out when what we should just do is
keep doing it and just keep pushing it
out we should just keep pushing out the
content and wait for the right people to
come along and sometimes it's not even
that the right people aren't there these
people were talking about these lurkers
lurkers come and they see and they may
take no action for a long time and then
one time something moves them to take
action like as an online entrepreneur
you feel you feel really isolated and
alone you start to question yourself
whether or not your work is worth it
if somebody doesn't immediately Wyatt is
my work worth it was it good enough does
it suck should I take it down right now
should I lower the price those the types
of things you start to think of as
online entrepreneur in any business
really and I think what we really have
to do is we have to have more confidence
in ourselves and trust ourselves and I'm
trying to teach myself to do that this
year trying to teach myself to have
confidence to not lower my rates when
something doesn't sell to figure out how
I can better market myself figure out
what I'm doing wrong or what I'm missing
and to not take it personal when
something doesn't do well if my blog
post doesn't do well or social media
post of them do well they have no
bearing on me and try not to take it
personal but the perfectionist in me
always pull my mind in that direction so
all this to kind of just say this is
what I'm up to these are things i'm
doing and i'm sure probably forgot some
to put them in so many things I just
kind of wanted to share with you and let
you know this is what I do this is who I
am this is how I got here and if you
have any questions please leave them
down below I would love to talk to you
more if you want to connect with me I've
created a page on my website called
canet okay I used to have a contact page
I deleted it it's going to be a connect
to page that will be at chantilly bottom
yo calm ford / connect so yeah go there
and you'll be able to see everything I'm
in tune when you'll be able to join or
follow me on my various social media I'm
working on some new projects right now
I'm not going to say what it is yet but
I'm working on something related to what
I just talked about to the templates and
II guides and ebooks and II courses I'm
working on a project that's going to
bring all of that together so that it's
my goal for 2017 and 2018 to focus on
building those products and if you have
any feedback I would love to hear it you
can always reach out to me on twitter at
chantilly Pitino or in any of my other
social media which I will include on
that page chantilly patina com forward
slash connect ok so thank you guys for
listening it was so great to connect
with you again I hope if you do hear
this podcast it'll leave me some
feedback even just
tell me that you liked it just so i can
know you're out there and thanks again
for listening guys I really appreciate
it and I'll see you next time on chance
to me papi no calm
Không có nhận xét nào:
Đăng nhận xét