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hi, it's addi ganley here, good morning from addiganley.com where I love teaching
entrepreneurs how to create smarter systems have more success with less
sacrifice so today I'm gonna talk about three ways that you can monetize your
website so this is one of the biggest questions I receive on my blog
people are always asking me how I got started monetizing my site what I'm
doing now what works and what doesn't work. So today I kind of just wanted to
share three different ways that you can monetize your website and figure out
what's gonna work best for you so I have tried a ton of different ways i've
had my blog, frugal fanatic since 2011 and since that time I've
tried numerous ways to monetize my site so today I'm gonna share three.
Whether you are just getting started with monetizing or maybe you've tried a
couple different ways and you kind of haven't figured out what works best for
you or what you want to actually spend a lot of time and energy and doing I'm
gonna share three different ways okay so let's just get into it the first way is
advertising and this is actually my least favorite way to make money with a
website so I have my frugal fanatic site which I've had since 2011 and that
actually has ads on the website it earns money month after month for me so it
sounds great because it's a passive revenue stream but in order to make
money with it you do have to have a large volume of traffic so that's why I
say it's my least favorite way because what advertising is is you will put an
ad code on your website so you can work with like Google Adsense, adthrive, and I
think there's one called mediavine there's a bunch of different ad
companies and they'll give you a code and you can put those on your site and
when someone clicks on the ads then you'll earn a commission or a certain
amount of money which normally is like pennies. So in order to earn money you
really really need to have a lot of traffic so that's why I say it's my
least favorite way because you need to have a ton of traffic and then people
need to be clicking on these ads and if they're clicking on the ads that means
they are then leaving your website so they're not signing up for your email
list or not reading your blog post or not getting to know you or your site
they're clicking on this ad and you're just earning a couple pennies so this is
definitely my least favorite way because you kind of expect to make a lot of
money and you don't and I I learned that the hard way whenever I put ads on my
site years and years ago. I put them on and I was like oh this would be awesome
I'm just gonna stick these ads on my site and then I will earn money from it
and within like a three or four months time I think I earned like a hundred
dollars and yeah a hundred dollars is cool I mean it's better than having
nothing but for three months of sending thousands of people away from my
site it didn't do much for me so if you go to my throat with next site you will
see I have ads on there because I have built up the traffic since 2011 - now on
that site so I am making a decent amount of money reoccurring month after month
from those ads but again I'm still sending people away so on my addiganley.com
site I don't have any ads I like to focus on my own products and the things
that work really well for me what you want to talk about in a minute but that
is a way that you can monetize your site. Again it's my least favorite it's kind
of spammy I mean you have lots of ads on your site it confuses your audience
they're not sure where they should be clicking or what it actually is so
that's the first way the second way I want to talk about is products and
services so this is something that I waited a really long time to do on my site
so I didn't offer my own product or course until I believe it was the
end of 2015 so I made a little budgeting spreadsheet which I sell on my frugal
fanatic site and then I also created my first course at the beginning of 2016 so
I definitely waited really really long to do this and it's actually one of the
most profitable ways to earn money online because you make the money from
what you create so you're setting the pricing you're setting the advertising
budget the marketing you're doing everything for it and you can earn that
money and you're not sending or taking away a part of the
commission for somebody else and it lets you be creative let you create your own
products to fit your audience needs and that's kind of why I wait a little bit
to do my own products and services because I wasn't sure what to offer my
audience so I didn't want to just rush in to like sell anything to make money
so I waited years upon years to create
anything because I just wasn't sure how I could serve them what product I could
offer but it is a great way to make money so you could do like online
courses you could do digital products physical products you could offer
coaching or one-on-one services small mastermind groups whatever you feel is
not only gonna serve your audience but feel really good for you because you
don't want to just put out a product with the intentions of making money
you're still gonna be serving your audience so that's kind of one of the
reasons why I waited I didn't want to just put anything out there I wanted it
to align with my brand and with my goals and what I wanted to do so this is
definitely a major way that I have diversified my own income online because
up until like a year and a half ago or two years ago I didn't have anything to
offer and now I have a ton of different like small products to serve my audience
I have online courses I've offered one-on-one services I have a mastermind
group and I realized that's a lot of fun having your own products and services
it's really cool to be able to create what you know is gonna help your
audience and then see them get results with your products or services so that's
another way that you can monetize your site and I definitely recommend doing
that way because again it's more profitable especially compared to
advertising and then once you have your own products and services you can
definitely scale your business and start to grow it larger once you have a
product to offer the third way I wanted to talk about today and this is my
favorite way and that is affiliate marketing so if you've been around my
addiganley.com site you see that I talked about affiliate marketing all the time
and that's because this was one of the things that kind of took my business to
the next level so like I told you I started with advertising and I didn't
earn a lot of money and I was like okay this isn't gonna work for me like how is
everyone else doing this online like what can I do I have a limited amount of
time I have small children that I have to take care of and they come first a
for my business so I needed to kind of build something that works passively in
the back end so this is when I turn to affiliate marketing so this is when you
recommend a product or service from another business or another company and
anyone who purchases it through your link you receive a commission for it so
it can be like a percentage like 10% 30% 50% or it could be like a flat fee so if
someone purchases using your affiliate link you might earn $25 or $100
depending on the product so that kind of is what I think marketing is all about
is you are essentially recommending a product to your audience to solve a
problem they're having when it's not something that you're gonna create
yourself so you don't have your own products or services and you can
recommend an affiliate product and this is actually a great way to get started
if you're just starting out monetizing your site because you don't have the
overhead you don't have to spend a lot of time creating a new product or
service you can just start to look for affiliate partners from maybe products
that you've tried things that you use and you love and you can start
recommending this your audience that you know is gonna actually help them and get
them a good result so I know a lot of people are afraid to try if you like
marketing because they feel like it's spammy and they don't want to be selling
their audience but essentially you're solving a problem and you're helping
them and you're still serving them as long as you do it with integrity and
you're not just trying to sell them out with some sort of product it can work
really really well so for me it was one of the best options because I was able
to create different passive revenue streams using affiliate marketing where
it didn't require me to be my computer in working hours upon hours every single
week or every single day because I just didn't have the time and now it has
built upon each other where I earn this reoccurring Commission or have these
passive revenue streams where I don't have to trade my hours for dollars
anymore it just kind of happens in the backend of my business so at the end of
last year affiliate marketing was more than 58 percent of my revenue for the
year so it's definitely a great solution if you're looking to get started with
monetizing your site because it's super simple
again there's no overhead you don't have to spend months creating a product and
then launching it and then trying to do all kinds of marketing for it there's
some strategies that you can just put in place and then start to earn that money
so that you do have the time to create your own
product or service or spend the time on what you enjoy doing best in in your
business so it's really really allowed me to build my business and to earn
money without having to be st. a computer and working so much because I
have a limited amount of time I work maybe three hours a day if that and then
not on weekends so I always try to find different strategies that are gonna work
where I don't have to physically be here as much just because it's just not
possible at this time in my life so there are so many different ways for you
to monetize your site those are just three I wanted to talk about today and
again affiliate marketing is my favorite way and if you are just getting started
or you want to get started with affiliate marketing you can download my
affiliate starter guide I put the link there also put it in the comments below
when this is done but the affiliate starter guide will help walk you through
all the different steps so that you can start to implement affiliate marketing
on your site and then start to monetize your content so that's just like a free
download to help you get started but again that's like my favorite way
you don't have to use that way if you don't want to um I just really like it
because it's allowed me to build this business and not have to again like sit
there and build these launches and do a ton of products um it's just really
allowed me to have these revenue streams happening all the time and then I don't
have to go back and edit in fixings and it's actually a lot of fun because you
get to recommend products to your audience that you know we're gonna help
them and you know they're gonna see a result with us and you didn't have to
create it or take the time to do a lot of the work so again the three ways
we're advertising your own products and services in affiliate marketing
so there's definitely other ways out there I did do sponsored content in the
past I've done collaborations to earn money there's a ton of different things
but I definitely recommend starting with one and figuring out what's gonna work
for you and putting a lot of time and energy into doing that before you trying
to like throw up ads and do affiliate marketing and creating your own product
because it'll become very overwhelming and it'll be hard to do all of them so I
did advertising I realize it wasn't working
and then I put all my time and energy into affiliate marketing and was able to
make a huge difference in what I was doing and how I was gonna earn money
online so that's all for today thank you so much for being here and again you can
download the affiliate starter guide and enjoy the rest of your week
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