today I'm gonna give you guys five tips about how entrepreneurs can get the most
out of a network like LinkedIn let's talk about it hey guys I am Dana Blouin
and I am back with another entrepreneur vlog for you guys and today we are
talking about how you can make the most out of a network like LinkedIn and I'm
gonna give you guys five tips that you can use to really leverage that platform
for your own benefit as an entrepreneur before we get right into it though guys
if you're new here go ahead and click that subscribe button I put out new
videos like this a few times a week with tons of business and entrepreneur
content don't forget to click that Bell icon and join the notification squad so
you don't miss any videos now let's get right into the video guys my first tip
for you guys is to get graphic I see so many profiles that have a very generic
profile picture and they don't even change the default cover art that
LinkedIn gives them in their profile it just looks bland it looks like everyone
else use that opportunity use that profile picture use that background art
to express who you are tell the people who are looking at your profile a little
something about you that they wouldn't otherwise know that's gonna allow you to
stand out from the crowd just that bit more I get connection requests all the
time or I get recruiters contacting me on LinkedIn and all of their profiles
look so bland use the opportunity to stand out let that visual aspect of it
that graphic aspect of it held a bit of your story as an entrepreneur as a brand
and communicate that to me through that my second tip for you guys is to be
descriptive you have a nice little piece of digital real estate at the top of
your LinkedIn profile to put a description about yourself what you do
what you're passionate about you see so many people on there I'm a motivated and
passion leader and manager and went to my MBA here you know that that's generic
stuff that people are gonna put on their resume tell me what it is that you're
actually passionate about if it's business what your product is why are
you an entrepreneur communicate that part of your story there and don't put
like seven paragraphs I see some people have this huge description on their
profile and I promise you no one is reading it one or two sentences keep it
short keep it brief and make sure that it tells your story just a little bit
more you know that combined with your profile
picture and your background art is gonna start to pull people in my third tip you
guys is to keep SEO in mind because LinkedIn is a platform and just like
YouTube or Facebook you can search you can do the same thing on LinkedIn so
make sure that you're using terms in your LinkedIn profile that are gonna
help people find you find what you do and you want the right people finding
you so keep that in mind don't go get in buzzword happy and put crazy amounts of
buzzwords and SEO terms all over your profile you know no one's gonna want to
read that make sure what you're writing makes sense in your description of your
jobs and what your education is and what your experience is use terms use
keywords that are gonna make you more searchable and gonna help the right
people find you so that you can expand your network as an entrepreneur my
fourth tip for you guys is to start to curate an audience on LinkedIn LinkedIn
has a ton of people on it and they're all professionals and there's gonna be
entrepreneurs investors people who are potential advisors to you so start to
curate that audience get the people on your platform connect with the people
who you want to put your information in front of who you want to be aware of
what you do and what you're doing as a business start to put the time in and
curate that audience start with the people you know like anything you know
every time you get a business card at a networking event go and look them up on
LinkedIn nine times out of ten they are gonna have a profile there connect with
them in that way cuz this is where you can share very business forward
information and you can start to develop yourself as a thought leader or as an
expert in your field and this is a platform where people are gonna see that
from you that brings me right into the fifth tip
guys and that is to publish write write write put content out there LinkedIn has
become a great publishing tool for business people and entrepreneurs it's
gone through a lot of transformations over the years but it really has become
a place for people to share content specific to industries and business and
get it in front of an audience that really wants to engage with it and I
think if you do that if you focus on curating your audience SEO in your
profile make it very descriptive and graphic so it grabs people's attention
all of that will build up to creating a profile where your publishing where your
your writing can gain an audience and gain traction
it's an other social work just like any other just like
Facebook like YouTube it takes time and it takes consistency you can't just put
out one piece a year and expect people to know who you are you have to be
publishing content consistently and content that people want to share on and
off the network so keep that in mind and that's all I have for you guys today
five tips for LinkedIn go out there jump on that platform and start to make the
most of it start to use that as an entrepreneur to grow your network and
gain traction strengthen your personal brand through that platform it's a great
tool and I see a lot of entrepreneurs not utilizing it to their full extent so
go and put the work in and get LinkedIn to work for you as always guys if you
like this feel free to go ahead and like comment and share this content put it
out there help other entrepreneurs learn how to leverage LinkedIn for their own
benefit and guys don't forget to subscribe join the community of
entrepreneurs and business people here on the channel and click that Bell icon
join the notification squad you don't want to miss any of these videos until
next time keep taking action and make your ideas reality
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