have you allowed any dreams to get
buried in you at one time you believed
you could do something great I do not
believe that any of us have dreams that
were not given to us for the purpose of
accomplishing those particular dreams
all of us have things that were believed
in for something that we want to
accomplish deep down we know it's a part
of our destiny we can feel it so
strongly but then we hit some setbacks
we didn't get the promotion
the medical report wasn't good or a
relationship didn't work out life has a
way of pushing our dreams down they can
become buried under discouragement
buried under past mistakes it's easy to
settle for mediocrity even though we
have all this potential buried on the
inside what did you use to be excited
about now you think it's been too long
it's too big it's not possible you don't
think you could write the book finish
see a marriage restore start the
business
you'll get your passion back you have
not missed your opportunity you have not
had too many bad breaks you're not
lacking you didn't get shortchanged when
God breathed life into you he put in you
everything you need to fulfill your
destiny get your shovel and start
digging that dream out some of you have
done this so long you need a backhoe you
need some heavy equipment that dream is
way deep but you can dig it out you can
bring it back to life it starts in our
thinking in what you're believing in
what you're saying no more it's never
going to happen I'll never break this
addiction I'll never live in a nice
house I'll never finish college see
sometimes we can't say I can do that but
what we can say that it's possible that
I could have my dream as we run toward
it as we work on it day in and day out
that in the process of working on your
dreams you are going to encourage and
turn a lot of disappointment a lot of
failure a lot of pain a lot of setbacks
a lot of defeats but in the process of
doing that
you will discover some things about
yourself that you don't know right now
what you will realize is that you have
greatness within you what you'll realize
is that your
you can ever begin to imagine what you
will realize is that you're greater than
your circumstances that you don't have
to go through life being a victim it's
possible for you to live your dream it's
necessary that you associate with
winners that you work your system that
you are relentless that you never give
up it's you you've got to take personal
responsibility you've got to make it
your personal business to make it happen
and you've got to resolve within
yourself that I can do this that it's
hard but you've got to say I'm the one
when you have a dream you're going to
have some detractors people will get
jealous try to make you look bad try to
talk you out of it say things like you
really think you can get that promotion
you don't have the experience the talent
I don't think so let that go in one ear
and out the other people don't determine
your destiny I say this respectfully but
sometimes your relatives won't celebrate
you sometimes the people closest to you
will be the least supportive don't get
distracted fighting battles that
trying to prove to them who you are
trying to convince them how they should
be for you you don't need their approval
you what stirs them up is the fact that
you're moving forward pursuing your
destiny they would love to convince you
to keep your dream barrier so you don't
rise higher and make them look bad
they don't realize God has put dreams in
them if they would stir it up they could
fulfill their purpose successful people
people that have a dream don't waste
their valuable time looking at what
everybody else is doing they're too busy
focused on what God has put in their own
heart bottom line the enemy targets
people who have a dream he'll use
opposition discouragement delays
jealousy everything he can to try to
convince you to bury that
if you're going to reach your highest
potential you have to make up your mind
that you are in it for the long haul
you're not going to let people talk you
out of it
circumstances discourage you delays
caused you to give up critical people
caused you to get distracted you're
going to stay focused when you're gone
here's the big challenge of life you can
have more than you've got because you
can become more than you are that's the
challenge and of course the other side
of the coin reads unless you change how
you are you'll always have what you got
I have found in my experience that
income does not far exceed personal
development now sometimes income takes a
lucky jump but sure enough unless you
grow out where it is it'll usually come
back where you are life has strange ways
if somebody hands you a million dollars
best you become a millionaire quickly so
you get to keep the money otherwise sure
enough it'll disappear somebody once
said if you took all the money in the
world divided it up equally among
everybody it would soon all be back in
the same pockets incredible success is
something you attract not something you
pursue success is looking for a good
place to stay so instead of going after
it you work on yourself
personal development see the major
question to ask on the job is not what
are you getting the major question to
ask on the job is what are you becoming
- the big question is not what am I
getting paid here the big question is
what am i becoming here
because true happiness is not contained
in what you get happiness is contained
in what you become so that's our major
subject for tonight personal development
of all the assignments mr. chef gave me
at age 25 this was probably the most
difficult in fact I'm still working on
this one I think it's an unending
challenge to see what you can become the
next subject is called basic laws and
it's good to study the basics
and I call these basics primarily
because they come from the Bible now I'm
not a theologian or a minister and
that'll be a parent but mr. shelf taught
me that the Bible was a good textbook
for ideas and stories and success
equations how to live the better life I
found out that was true he also taught
me that the Bible is as practical as it
is spiritual and I found out that's true
if you look at your bank account and
your income and you're not happy there
are several places in the Bible to check
to see what the heck's wrong so you can
make the changes and we're gonna cover
some of those tonight called basics okay
the next subject is my favorite setting
goals mr. shell taught me how to set
goals what a favor that was one morning
at breakfast shortly after I met him he
said Jim let me see your current list of
goals let's go over him and talk about
him he said maybe that's the best way I
can help you get a better direction
started and I said I don't have a list
he said well is it out in the car or
home somewhere I said no sir I don't
have a list anywhere he said well young
man that's where we got to start he said
I can tell you right now if you don't
have a list of your goals with you he
said I can guess your bank balance
within a few hundred dollars which he
did
and that got my attention I said you
mean my bank balance would change if I
had a list of goals he said drastically
that day I became a willing student how
to set goals and sure enough learning
how to set goals changed my life and I
often wondered why no one had ever
taught me how to set goals up until age
25 I went to high school but if they
offered it I missed it I went to college
for a year never heard it I work for
Sears really and to my knowledge Sears
never taught it right how to set goals
so here I am age 25 married my family
starting I've been to college I'm
working and I still don't know how to
set goals but fortunately when I was 25
I met the man who taught me how and it
revolutionized my whole life
economically socially personally it's
incredible so I want to share with you
tonight what mr. Show shared with me how
to set goals it can be a life changer
okay the next subject is the negative
part of the seminar life is part
negative so we got to talk about the
negative and this subject is called
diseases
of attitude diseases of attitude there's
a lot of things that can wreck your
chances to do well we live in a rather
dangerous world so you got to be not
only wise you got to be careful now
attitude diseases are just as bad as
physical diseases right high blood
pressure heart trouble I mean a lot of
things lace your chances to do well so
you've got to be careful and attitude
diseases are deadly I mean they'll
destroy all the good things you start
okay so we'll go through those attitude
diseases how to spot them how to look
for them what they are and and the cure
and I'm a pearl on these because I've
had them all so I can give you excellent
advice on these now the last subject
we're going to consider tonight is
called the day that turns your life
around the day that turns your life
around and under this subject we're
going to talk about the emotions that
can change your life
human beings are emotional creatures and
emotions are powerful for life change
now of course the emotions are so
powerful they can go either way on you
emotions can either build or destroy so
you really have to employ emotions
properly we call civilization the
intelligent management of human emotions
if you can intelligently apply your
emotions in the right direction no
telling what can happen could turn your
life around one day would be sufficient
so we'll talk about those okay now
that's a lot to cover in one evening but
we'll keep at it here and see if we
can't get it all done
I'd like to have you now jot down the
theme of the seminar every seminar
should have a theme I guess we've got
one it's on some of our literature if
you happen to notice it but if you
didn't for your notes here it is the
theme of the seminar goes like this the
major key to your better future
[Music]
is you that's the theme of our seminar
tonight the major key to your better
future is you and I'd like to have you
underlined two words just to give it
some added punch underline the word
major and the word you so that it reads
the major key to your better future is
you now my first suggestion is transfer
this to a card or something where you
can put it up where you can see it every
day
preferably put it up where you can see
it at the beginning of the day before
you go off to put the day together this
is a good phrase just to glance at to
keep in mind as you're putting the day
together it's called the silent seminar
if you'll just let this talk to you
during the day I found it to be
tremendously helpful the major key to
your better future is you for a big
share of my life now I didn't have this
one quite figured out among a lot of
things I didn't have quite figured out
many things just to puzzle me back in
those early days I used to wonder why
two people could work for the same
company one make twice as much money now
see that used to puzzle me and maybe
they were the same age graduated from
the same school
live in the same community work for the
same company with the same products and
the same services they've got the same
traffic the same problems and one makes
a thousand a month the other one makes
two thousand a month now that was my
puzzling question why would this long
list be the same and the money twice as
much I asked what's the difference
between a thousand a month and two
thousand a month and I don't mean a
thousand a month right I could figure
that out but what makes the difference
why would one person do twice as well
three times as well speaking
economically now I know there's more
than one way to do well I understand
that but in this little narrow area
called compensation what's the
difference well back then with my faulty
thinking I'm trying to reason it out
I thought well maybe time makes some of
the difference right some people do
better because they have more time I
used to say Harold ought to be able to
do well he's got a lot of time if I had
all of Harold's time I could do well now
that's got to be done right number one
you can't get somebody else's time a guy
says to me one time he says you know if
I had some extra time I could make some
extra money I said then forget it
there isn't any extra time hey when the
clock strikes 12:00 midnight that about
wraps it up right I mean you can look
around the gong here for a little more
but it's over you say to the guy what
are you doing is I'm looking for extra
time see they'll come and take you away
right there isn't any more time now if
you can't get more time which you can't
what could you get more of that would
make a difference in economic results
and here's the key word make it a part
of your notes we're gonna consider it
tonight the word is value and I have a
little phrase for your notes value makes
the difference in results value makes
the difference
you can't get more time but you can
create more value
now here's the first lesson of economics
everybody should learn it from the time
they're old enough to understand what a
dollar means how to earn one how to get
one how to keep one what to do with it
first lesson of economics we primarily
get paid for value that's lesson one
bringing value to the marketplace that's
how you get paid you don't get paid for
the time I know it takes time to bring
value to the marketplace but you get
paid for the value not the time now
since that's true here's one of the key
questions of the evening is it possible
to become twice as valuable at the
marketplace and make twice as much money
in the same time could you become three
times as valuable make three times as
much money in the same time is that
possible
the answer is yes if and it's always if
right life is known as the big if Harry
Truman once said life is iffy how true
and here's the big if we're going to
consider it tonight it's possible to do
much better at the marketplace if you go
to work primarily on yourself and that's
the theme of our seminar tonight
learning to work primarily on yourself
people have asked me for the last 24
years how do you develop and
above-average income and the answer is
become an above-average person develop
an above-average handshake some people
want to be successful they don't even
work on their handshake as easy as that
would be to start on they let it slide
they don't understand develop an
above-average smile develop an
above-average excitement develop an
above-average interest in other people
develop an above-average intensity to
win see that'll change everything
probably one of the most frustrating
experiences in life is looking for an
above average job with above-average pay
without becoming an above average person
it's called frustration
and mr. shelf gave me probably the
greatest clue he gave me when I first
met him he said Jim if you want to be
wealthy and happy the rest of your life
just learn this lesson well he said
learn to work harder on yourself than
you do on your job
then mr. shelf gave me probably one of
the most important clues among so many
things he taught me but this was in
those early days
mr. shelf is very kind but he was also
very abrupt and he had these interesting
questions to ask I'm giving him a little
run day run down one day on how things
hadn't worked out for me he said mr.
Owen I've got the answer for you if you
will listen carefully and listen
carefully I did that day and for the
next five years
if somebody's wealthy and happy it got a
list
he said Jim I've only known you a short
time but he said it's already my honest
opinion that for things to change for
you you've got to change
that wasn't quite the answer I was
looking for but that's the answer he
gave me and I pass it along to you on
this warm summer evening in Anaheim
California 1981 for things to change for
you you've got to change otherwise it
isn't gonna change before I met mr.
shelf I used to say I sure hope things
will change right that seemed to be my
only hope if it isn't gonna change I'm
in serious trouble and then I discovered
it isn't gonna change so I'm a serious
trouble
[Music]
see I can tell you what the 80s are
going to be like you have dropped into
the right place
I did a seminar one time for standard
oil executives and management in
Honolulu and we're having a conference
one day on this big conference table and
one of them said to me mr. Owen you know
some fairly important people halfway
around the world what do you think the
eighties are gonna be like I said
gentlemen I do know the right people I
can tell you so they all listened very
carefully and I said gentlemen based on
my wide experience I can really honestly
say to you in my opinion in the 80s it's
gonna be about like it's always been
aren't you glad you came that's inside I
don't pass that around just everywhere
now of course I said that to make a
point but I also said it because it's
accurate it's gonna be about like it's
always been it isn't gonna change the
tide comes in and then what it goes out
for six-and-a-half thousand years that
we know of recorded history and probably
long before that so it is not gonna
change
it gets light and then what it turns
dark six and a half thousand years see
it's not likely to change
and we're not to be startled by that if
the Sun Goes Down the guy says what's
happened what's happened it means he
hasn't been here long I guess it always
goes down about this time the guy says
well I don't like that arrangement well
you got to talk to somebody besides me
right it gets light then it turns dark
in rotation the next season after fall
is what winter pray tell how often does
winter follow fall every year regularly
for the last six-and-a-half thousand
that we don't see it is not going to
change now some winters are long and
some are short and some are hard and
some are easy but they always come right
after Falls it isn't gonna change
sometimes you can figure it out
sometimes there's no way to figure it
out sometimes it goes well sometimes it
gets in a knot sometimes it sails along
sometimes it gets in reverse see that's
not gonna change the last 6,000 years
reads like this opportunity mixed with
difficulty that's how it reads it isn't
gonna change the man says well if it
isn't gonna change how will my life ever
change answer when you change
and whether I'm talking to high school
kids or business executives my message
is always the same and it goes like this
the only way it gets better for you is
when you get better
let me give you the four major lessons
in life to learn here's four majors it's
good to study the majors in our weekend
seminar we teach some people don't do
well because they major in minor things
you've got to be on the lookout at the
end of every weekend of every month you
got to check make sure you're not
spending major time on minor things if
we go through that whole series majors
and minors now let me give you two
phrases before we get to the four majors
this will set it up and you'll see where
I'm going two key phrases for your notes
here's the first word life and business
is like the changing seasons that's the
first phrase life and business is like
the changing seasons one of the best
ways to describe life it's like the
seasons Frank Sinatra sings life is like
the seasons
now here's the second phrase very
important you cannot change the seasons
but you can change yourself you can't
change the seasons but you can change
yourself and see that's how life gets
better for you not by chance but by
change now here's the four major lessons
in life to learn I've got my first book
finished it came out a couple of weeks
ago this is in it the four major lessons
in life to learn here they are number
one learn how to handle the winters
that's lesson one they come right after
Falls with regularity some are long and
some are short and some are hard and
some are easy but they keep coming you
must learn to handle the nights they
come right after days you must learn to
handle difficulty it comes right after
opportunity you must learn to handle
recessions they always follow
progressions for the last six thousand
see it isn't gonna change the lesson you
must learn is how to handle it and
there's all kinds of winters right the
winter when you can't figure it out the
winter when it all go smash the winter
when it turns belly up the winter when
it won't work when you've run out of
money and you've got a broken heart see
those are winter times there's all kinds
economic winters social winters personal
winters when your heart is smashed in a
thousand pieces and the nights are
unusually long your player seemed to go
no higher than your head it's wintertime
barbra streisand sings it used to be so
natural to talk about forever but used
to bees don't count anymore they just
lay on the floor till we sweep them away
you don't sing me love songs and you
don't say you need me and you don't
bring me flowers anymore a song of
winter let's see the disappointments
come those are normal
that's part of life but the question is
how do you handle it how do you handle
the coming winters and the
disappointments and the down times well
you can't get rid of January by tearing
it off the calendar
but here's what you can do you can get
stronger you can get wiser and you can
get better the winters won't change but
you can and that's how life changes for
you see before I understood when it was
winter I used to wish it was summer I
didn't understand when it was hard I
used to wish it was easy I didn't know
and then mr. chef gave me a part of his
very unique philosophy when he said
don't wish it was easier wish you were
better see that triggered my whole life
change don't wish for less problems wish
for more skills don't wish for less
challenge wish for more wisdom that's
the key
so that's lesson one learn how to handle
the winters here's lesson to learn how
to take advantage of the spring that's
the second one spring is called
opportunity and spring follows winter
what a great place for it if you were
going to put it somewhere that'd be the
place to put it right after winter and
pray tell how often does spring follow
winter every year with regularity 6000
you can almost count on it
see opportunity always comes days follow
nights isn't that terrific opportunity
follows difficulty but here's what you
must learn to do underline these two
words in that key phrase take advantage
underline those two you must learn to
take advantage of the spring see just
because spring rolls around is no sign
you're gonna look good come fall you got
to do something with it in fact you have
to get good at one of two things in life
planting in the spring or begging in the
fall or get somebody to do it for you
see those are about the only
alternatives now here's what else you
must do take advantage of the springs
quickly because there's only a few just
a handful of Springs have been handed to
each of us they don't come forever life
is fairly brief so you got to read every
book you can get your hands on and what
to do with your Springs while they're
here and take advantage they soon run
out
the Beatles wrote life is so short and
for John Lennon it was extra short but
life is brief Elton John sings she lived
her life like a candle in the wind it's
brief so whatever you're gonna do with
your life you got to get at it don't
just let the springs pass pass pass
here's the third major lesson life to
learn learn how to protect your crops
all summer you've got to take care of
what you start sure enough as soon as
you've planted your garden in the spring
the busy bugs and the noxious weeds are
out to take it and here's the next bit
of truth they will take it unless you
prevent it and that's the third major
skill to learn you've got to learn to
prevent the intruder from taking all the
good you start it's one of the
challenges
here's two key phrases on the number
three first one all good will be
attacked upon this planet maybe not the
next one we get two but on this one all
good will be attacked every garden will
be invaded not to think so is naive and
here's the second phrase all values must
be defended
political values social values community
values family values marriage values
friendship values business values every
garden must be tended all summer third
major lesson
now here's number four fourth major
lesson in life to learn learn how to
reap in the fall without complaint
learn to reap come harvest time without
complaint
take full responsibility for what
happens to you it's one of the highest
forms of human maturity accepting full
responsibility it's the day you know
you've passed from childhood to
adulthood the day you accept full
responsibility
and another note learn to reap in the
fall without apology without apology if
you do well and without complaint if you
don't that's maturity
I used to have that long list of reasons
why I wasn't doing well to explain you
got to explain right otherwise you're
gonna look bad I used to have this funny
list called reasons for not looking good
I used to blame the government I mean
you can believe that or not it was at
the top of my list I had a lecture
second-to-none the government that was
on my list I used to blame taxes look
what you got left after they take
everything and they expect you to do
well that was on my list their prices
that one's easy right you walk into the
supermarket with $20 come out with a
little half bag I had that on the list I
used to blame the weather I blamed the
traffic I used to blame my car I blamed
the manufacturers I used to blame the
company I blamed company policy I used
to blame the training program I blame my
negative relatives they were always
putting me down I blame my cynical
neighbors they're just selfish looking
out for themselves won't loan you money
they were on the list
I used to blame the economy I blame the
community that's a pretty good list for
not doing well isn't it I thought it was
good I'll never forget one day mr. shelf
is very kind but he was also very blunt
and this was no exception
and I'm glad he was blunt there's a lot
of things I'd have missed if he hadn't
have been blunt one day with sort of a
curious look on his face he said Jim
just out of curiosity tell me how come
you haven't done well up until now
excellent question
I thought well so I won't look too bad
I'll go through my list and this list I
just gave you I put that on him and he
was very patient he let me go through
the whole thing the government the
weather I went through this whole thing
when I finished he looked my lists over
very carefully he said mr. own big
problem with your list you ate on it how
brilliant when I went to work for him a
few months later I learned very quickly
to tear up my list reasons for not doing
well and I threw it away and I got me a
fresh piece of paper and I put one word
on it me there's a black heritage
spiritual that says it's not my mother
nor my father nor my brother nor my
sister but it's me O Lord standing in
the need of prayer see I used to blame
everything outside and then let me give
you a little philosophy that helped turn
my life around for your notes here it is
it's not what happens
that determines the quality or the
quantity of your life it's not what
happens and the reason is because what
happens happens to about everybody no
different the Sun went down on all of us
last night
a common event a happening and I found
out that the same things can happen to
two different people one gets rich in
one stays poor why is that it's because
it's not what happens but rather it's
what you do that changes everything so
that's a key phrase it's not what
happens it's what you do what happens is
about the same you might put that in
princess here same what people do that's
what's different
anything could happen right everything
can happen I've heard all the stories
I've been one of the stories
hey we could all tell stories all night
long right happenings anything can
happen
have you heard of Murphy's laws anybody
here heard of Murphy's laws okay most of
you have Murph had these laws one of
them was if anything can go wrong it
will
that's one of Murphy's laws he was not
one of the great positive speakers of
the day but anyway it's still true
though right anything can go wrong
everything can go wrong
for sure I've fallen out of the sky so
many times once to the teen of a couple
of million devastating took me a while
to survive that one now I wasn't all
that much but it was all I had I mean
that's when it's much right when that's
all you got if you got three to go you
got one left you ain't looking that bad
but when it all goes has anybody been
there when it all went anybody come on
rest you Liars okay hey we've all been
there right with it all with
of course used to be a long time ago
right when you ran out of money got to
zero you were all through hick now you
can whistle right on by zero they will
bury you that's what they will do
but see those are the happenings right
everything can happen anything can
happen but it's not the happenings it's
what you do about it somebody says yeah
but you don't understand the
disappointments I've had come on
everybody's had their share
disappointments are not special gifts
reserved for the poor everybody has them
the difference is what you do about it's
not the weather I used to blame the
weather and I discovered it rains on the
rich so see that won't help
two men wake up one morning there's a
rain storm on one of them looks out his
window sees the rain storm and he says
wow what a storm with weather like this
they can't expect you to go out and make
sales he stays home same morning the
other guy looks out his window sees the
same storm says wow what a storm but he
says you know what with weather like
this what a great day to go out and make
sales most everybody will probably be
wrong especially the salesman
see that's the difference in how your
life works out it's not what happens
it's what you do so here's one of the
key questions of the evening
starting tomorrow what are you going to
do that'll make a change in your life
stir good question what are you going to
do starting tomorrow that'll make a
difference now see if you don't do
something starting tomorrow that'll make
a difference guess what it's gonna be
the same and see that way you can guess
what the next five years are gonna be
like look at the last five because the
next five are gonna be like the last
five unless you made your key tomorrow
change it all or change a little or
change something or don't change its
choice time you can do whatever you want
but it's nice to know any day you wish
you can change your whole life what can
you do
starting tomorrow that'll make a
difference good question
what can you do with economic chaos
massive disappointment what can you do
with a broken heart what can you do and
it won't work very aggressive
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