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Hello.
So, today, I'm going to tell you how you can ask your favourite YouTubers
or, you know, content creators in general to caption their videos.
It's one of the most asked questions that I get.
I get messages on Instagram, on Twitter, on Facebook asking,
and so, firstly, I actually wrote an article about this on Medium
because I wasn't able to get this kind of video up yet,
so, if you want that, I'll have the link down below.
So, one of the things that you can do that will probably be the most effective, I think, maybe,
is contacting them on social media.
So, if they've got Facebook, they've got Twitter, you've got YouTube comments.
Leave them a comment, a DM, tweet, whatever,
simply asking them to caption their videos.
Sometimes, they may answer.
Sometimes, they may not.
If they don't answer or if, you know, they don't actually do any sort of captioning,
feel free to leave another comment.
Don't do it, like, every single day, every single hour.
Basically, don't spam them because they're probably gonna get annoyed by it
and then, when that happens, they don't really want to do anything.
But, if it's been a couple of months, give it, like, two months at the very least,
send them again.
Another thing is send them an email.
Most of the time, YouTubers have their business emails up.
It might go to them personally or it might go to their manager first
but captions are a business thing.
They're a part of accessibility.
They're a part of YouTube.
YouTube is business so it's more than justified.
Don't send people fan mail to their business emails
but send them emails about captioning because it's a business move.
So, with that, a lot of people have asked me
if there's any template that I can give them so they can just send that to YouTubers.
The thing is, OK, I used to have one but then I took it off.
The thing is everyone is different and it just feels weird sending a copy and paste email.
My reasons for needing captions as a deaf person
is not going to be the same as a hearing person
who probably doesn't need or use captions.
You know, it's just...
It wouldn't make sense.
So, really, the email should come from you personally.
But, instead of a full template, I can give you a couple of tips
and some general things to add in there that's, like, facts.
But, before I do that, one other thing that you can do, that I like to do a lot,
is send them a letter, like an actual letter with a real piece of paper and an envelope.
A lot of YouTubers have PO boxes
so you can find them either in the description box or in their 'about' page.
Send them a letter.
Obviously, this is going to be one of the more tedious things to do
because, one, you have to actually write it out or type it out, if you want,
and you have to, like, buy the supplies.
Then you have to pay to ship it.
But for me, personally, I like doing that because in my head I'm thinking,
one, if you can cover all the bases and ways that they can be contacted,
the more the merrier.
The more they're told about it, the more it's going to hopefully stick to their brains
and that they will consider adding captions to their videos.
Also, emails are easy to, like, skim through and delete really, really quickly.
I know, I've done it.
But, letters, you're holding it and then you actually have to, like...
I don't know.
For me, there's something about...
For at least the first five seconds, I'm paying more attention to a letter than I am an email
and, I don't know, it might be hard to explain.
But, for me, it's just...the more the merrier.
The more chances that I get to tell somebody about captions and the importance of them,
the more chances that...or more of a chance that they will actually do the thing.
Does it always work? No.
But I have been successful in some ways.
Thank you, Chris Ballinger, thank you.
So, now that I've covered the fact that you can send an email and a letter, what do you say?
Because, again, I don't want to give a template because it's too copy and paste
and my reasons are gonna be different than your reasons.
You might not really have any reasons at all, you know?
So, here are just the little bits of facts or comments that work for everybody.
One - mention that captions are for deaf people,
people learning whatever language the captions might be in as a new language,
people who have auditory processing disorder
and you can use it when you're supposed to be sleeping.
So, say it's a school night and you really want to watch that new episode
of, I don't know, insert famous show here that's currently airing,
you gotta sleep but, if your parents hear that, you're gonna get in trouble.
You can turn on the captions and mute the show.
Or if you're at the age where you can do whatever you want
but you might live with roommates, right,
and maybe they have to get up at 5 in the morning
'cause they've gotta go to work or they've gotta go to school,
they're in college, you know, whatever,
captions are there so that you can mute the show
and watch it and enjoy it and you're not really disturbing anybody.
Two - not only will captions help your audience,
they will help you because they are a really good business move.
SEO is gonna be, like, ooh, give me that.
But also it's gonna help with the YouTube algorithm
and, with the YouTube algorithm, it's annoying,
us YouTubers are annoyed by it,
but the captions are gonna help get your videos in there and be more recommended.
Three - well, you might come across some YouTubers that are really, really frugal.
They don't really want to pay for captions because money.
But the good news is is that a website like Rev only costs a dollar a minute.
So, for the YouTubers that make a lot of bank, they can afford captions
but, if they don't want to go with the captioning services that are very expensive, Rev is there.
One dollar a minute.
I understand a lot of people have issues with Rev
because of the way things are run but the fact of the matter is
that they are currently the most accessible and it's kind of like a bad thing, good thing.
If you want to make content more accessible,
sometimes you have to go with someone that you may not fully agree with.
Unfortunately, that's just the way that it is.
Now, four - say you come across a YouTuber
that doesn't make a lot of bank, so, say someone like me,
or, you know, just other...YouTubers that don't really get a whole lot of views,
they might struggle because they don't have the time to caption their videos
but they really want to get it done and how can they do that?
Community contribution.
The thing is, if they use community contribution,
make sure that they know that a lot of the time people like to abuse them.
Of course, this really just depends on the YouTuber.
You can tell which YouTuber has an audience that likes to troll
and then you can tell which Youtubers have audiences that have a level...
have that respect for accessibility and audience.
So, just make sure to tell them that they should review all the files that they get.
Make sure there's no trolling, commentar... useless commentaries, jokes, whatever.
Make sure they're not pulling a Laura Lee, who makes a video, an apology video,
and, you know, the audience starts putting in really ridiculous captions.
Don't pull a Laura Lee.
Well, it's not Laura Lee's fault, it's the audience's fault, but don't let them do that.
Community contribution can be a really good thing
but it can also be a really bad thing
so make sure to take the steps needed to make it a good thing.
If you are writing an email, I do have my 'Three Ways To Caption Your Videos' video
that I made two years ago at the YouTube Space.
It's the most recent video that I have
that gives you, like, the basics of everything that you can do.
So, send them that so, that way, it's already there and they don't have to go searching.
It's just...it's already there so it's less steps that they have to take.
Less steps means that they will be more likely to look into it.
I also have my closed captioning awareness playlist
so, after you link that video on its own,
you can add an extra sentence that says something like,
"After this video, if you want to learn more,
"or check out this playlist because it has everything else on it."
And, lastly, now that all the general works for everybody kind of facts are out of the way,
if you have a personal story, add that in.
If you are a deaf person that needs them, add that in.
If you are a hearing person with auditory processing disorder
or you just need captions
or maybe your best friend is deaf, your mother, your brother, whoever,
they need captions, you know, get at their heart strings a little.
Make them a little emotional. Add that in there.
But the thing is don't make it like a really, really, really long email.
People don't like to read really long emails,
it's just time-consuming, so try to keep it short, about three paragraphs.
I would say a paragraph is three to five sentences so, you know...
That is something that I learned from my friend Franchesca
when we were sending out emails so...
Hopefully, that helps you out a little bit.
Again, I will have my article that I wrote that's a little more detailed
in the description box and in the pinned comment below.
#NoMoreCRAPtions shirts are out through September 21st
so, if you have not gotten one and would like one or if you need a hoodie now,
a sweater, now that it's getting colder soon up in this area of the world, there you go.
And if you haven't, please consider supporting on Patreon.
It's a great way to support your favourite YouTubers and their work.
You get perks like music playlists and written content that you won't see anywhere else.
And I will see you later. Bye.
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